The following products are from the White Musk range by The Bo
dy Shop, they show the latest series of packaging for this product range. 'Luxuriously sumptuous, creamy and silky' are the words used to describe White Musk. The
Body Shop have taken this approach by using a dark purple with a gradient that fades to white or clear, seemingly to enhance to the silky effect.
Interesting...
- The Body Shop White Musk (feminine) EDT – this fragrance has been around for a long time, originally launching in 1981. It is one of The Body Shop’s best selling items and contains notes of velvety musk, floral lily, ylang ylang, oriental jasmine, rose, iris, sweet vanilla, fresh amber, patchouli, oakmoss, vetiver with hints of fruity peach.
- The Body Shop White Musk for Men – this was launched two and a half decades after the original White Musk. It contains notes of lavender, geranium, crystal jasmine, vetiver, amber, sandalwood, musk and tonka bean.
Found on this Blog
Now i know that White Musk is nearly celebrating its 30th birthday, is a top seller and produces scents such as amber, rose and vanilla i have a better understanding of the product. Knowing all these ingredients gives me a visualisation that i don't see in the current packaging, i think the purple is starting to become dated as is the gradient to white/transparent that is used with it. There is now also a mens variety of White Musk which creates an opportunity to design a range alongside the women's.
